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Practical email workflow guide · By Yes AI

Automated invoice follow-up for tradies, step by step

Published 6 min read

Most trade businesses already have invoice reminders built into their accounting or job software, and switching them on takes minutes. The part that gets missed is what happens after a reminder goes out: the customer replies that they paid last week, disputes a line, or asks to pay in instalments.

Quick answer

Turn on the reminders built into your accounting or job software, such as Xero's invoice reminders, and keep the schedule to a few emails spaced well apart. Route every reply to one person. Replies saying the invoice is paid, wrong or disputed should pause reminders on that invoice until someone checks. AI can sort those replies and draft responses; a person decides on disputes and payment plans.

Plumber standing in a Melbourne driveway reading a customer's email reply on his phone beside a work ute

Which tools already send invoice reminders?

Xero's invoice reminders email customers when an invoice is due or overdue. Xero sets up three default reminders for overdue invoices when you turn the feature on, and you can create up to five, including reminders before the due date or on the day (set the days to 0). Reminders only go for invoices marked as sent, to contacts with a current email address, and you need the administrator or standard user role to set them up. Tradify's payments page says you can also enable automatic overdue payment reminders in Tradify. If invoices sync from Tradify to Xero, choose one system to send reminders, or customers receive two sets.

  • Xero path: Sales, Invoices, then Invoice Reminders, and tick Email customers when an invoice is.
  • Optional settings add the online invoice button, a PDF link, or skip invoices under an amount you set.
  • Each reminder template can be edited, and Xero lets you insert placeholders into it.

How many reminders should an overdue invoice get?

The ACCC and ASIC debt collection guideline (RG 96) applies to creditors collecting their own debts as well as to collection agencies. It counts emails as contact and recommends no more than three contacts with a debtor a week, or ten a month at most, and only when necessary. It is written with individual debtors in mind, and says many of its principles are also relevant to business and small business debts. Count reminder emails, calls and texts together. The schedule below is a hypothetical example to adapt with your accountant, not a rule.

  • Hypothetical: 3 days before the due date, a short note with the payment link.
  • On the due date, a one-line reminder.
  • 7 days overdue, a reminder listing the ways to pay.
  • 21 days overdue, a final automated email, after which a person takes over by phone.

Where do replies to Xero reminders go?

Xero's help centre says customer replies to reminders go to the login email of the person who first turned reminders on, and that you can edit this address. In many small trade businesses that is the owner's own login, so replies about payments land in a mailbox nobody checks for them. Change it to the shared accounts address that the person handling debtors reads. Then test it: create a test contact with your own email address, send yourself a reminder and reply to it. If the reply does not arrive where you expect, fix the address before real reminders go out.

How should each type of reply be handled?

Replies to reminders fall into a small number of groups, and each needs a different first step. RG 96 says collection activity should be suspended when a person claims the debt has been paid or was never incurred and you have not confirmed it, so a reply saying the invoice is paid or not owed pauses reminders on that invoice. Disputes and payment-plan requests should pause them too while a person decides. Make the pause visible in your system so the next scheduled reminder does not go out while someone is still checking.

  • Says it is paid: pause reminders, check the bank feed and reply with what you found.
  • Disputes the work or a line: pause reminders and pass it to the person who ran the job.
  • Asks for a payment plan: send to whoever approves arrangements, then track the plan instead of reminding.
  • Remittance advice attached: match the amount to the invoice and record the payment.
  • Wrong contact: update the contact email in Xero, since reminders go to that address.
  • Bounce or out-of-office: check the address or return date; it is not a response.

What can AI do with reminder replies?

An AI triage step reads each reply, labels it with one of the groups above, links it to the invoice number in the thread and drafts a response for a person to approve. It can compare a remittance amount with the invoice and flag a mismatch, and it can notice when a customer says the same thing twice. Keep it away from decisions: it should not mark invoices paid, agree to payment plans, write off amounts or describe consequences of non-payment. RG 96 has a section on representations about the consequences of non-payment, and a model writing firm-sounding text can drift into statements nobody approved.

Should invoice reminders include promotions?

No. ACMA warns that spam law breaches can occur even when a message is mostly factual, including a bill or invoice that also carries promotional or sales content. Keep reminder templates to the invoice number, amount, due date and how to pay. If you want to tell customers about a service special or a maintenance plan, send it separately, only to people who have agreed to receive marketing, with an unsubscribe. Lock the reminder template so an AI drafting tool cannot add an upsell line, and check the first few reminders it sends.

Reminder replies: who acts and what pauses

Reply typePause reminders?Who handles itFirst action
Says it is already paidYes, until checkedDebtors officer or bookkeeperCheck the bank feed and reply with the result
Disputes the work or priceYesPerson who ran the jobAcknowledge and review the job notes
Asks for a payment planYes, while it is decidedOwner or approverAgree terms in writing, then track the plan
Sends remittance adviceYesDebtors officer or bookkeeperMatch the amount to the invoice
Wrong person or addressYesOfficeUpdate the contact email and resend
Bounce or out-of-officeNoOfficeCheck the address or the return date

Practical checklist

  • Reminders are switched on in one system only, accounting or job software.
  • Replies to reminders go to a monitored shared accounts inbox.
  • Reminders, calls and texts together stay within three contacts a week and ten a month.
  • Paid, disputed and payment-plan replies pause reminders on that invoice.
  • Reminder templates contain no promotional content.
  • AI drafts replies only; a person approves anything about money owed.
  • Every contact has a current email address before reminders start.

Common questions

Can I send a reminder before the invoice is due?

Yes. In Xero, add a reminder and choose due in instead of overdue by, then enter the number of days. Setting the days to 0 sends it on the due date. A reminder before the due date suits customers who pay when prompted, and it still counts as a contact when you add up the week.

How many reminders can Xero send?

Xero lets you create up to five invoice reminders. Three default reminders for overdue invoices are set up when you first turn the feature on, and you can edit them or add more. Settings such as including a PDF link or skipping invoices under a set amount apply to all reminders at once.

Can automated reminders count as harassment?

Frequency and tone both matter. The ACCC and ASIC guideline recommends no more than three contacts a week or ten a month, counts emails as contact, and says not to keep pursuing a person who claims the debt is paid or not theirs until you have checked. This is administrative guidance only; get legal advice on a specific dispute.

Should reminders come from the owner's email address?

Use a shared accounts address that the person handling debtors reads every day. Replies then reach someone who can act on them, and the business keeps the history when staff change. In Xero you can edit the address that receives customer replies to reminders, so this is a settings change.

What if a customer pays part of the invoice?

Treat it like a payment-plan conversation until someone decides. Reply to confirm the amount received, record it against the invoice and agree how the balance will be paid. Xero's setting to skip reminders for amounts owing under a set figure stops reminders chasing small leftover balances, if you want that.

Sources and further reading

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